# Flow Metrics Section: Flows Description: Read your Flows' metrics: the 30-day summary in My Flows, and each Flow's statistics window with Executed, Engagement, Helpfulness, Conversations and Handoff. Verified against Tidio panel 12.304.0 Last updated: 2026-11-07 Source: https://help.tidio.com/articles/flow-metrics/ Learn how your flows perform thanks to our actionable metrics in the **Flows** panel. You can see how to edit the flows based on the metrics to meet your business goals and satisfy your website visitors. **In this article, you'll learn:** - [How to find flow metrics ]() - [What the Executed metric is]() - [What the Engagement metric is]() - [What the Helpfulness metric is]() - [How to find conversations that started through the flow]() - [What the Handoff metric is]() [Video]() Silent walkthrough. Check the 30-day tiles in My Flows, open a support Flow's statistics, switch the range to the last 3 months, and go through the Helpfulness, Conversations and Handoff tabs. ## Flow Metrics You can access your flows' metrics in the **[My Flows]()** section. You'll see a quick summary of the metrics for the **last 30 days**: **Executed**, **Engagement** and **Leads acquired** at the top (Shopify stores also see **Coupons used/sent** and **Sales assisted**, which fill in once you have a Flow that sends coupon codes), and the **Executed** and **Engagement** of each Flow in the list. ![A green outline marks the "Executed", "Engagement", and "Active" columns, including each flow's statistics icon and three-dot menu.]() To select a different date range and see more information, click on the Flow's name, or on the chart icon (**View statistics**) on the right of the Flow. You'll find **View statistics** in the three-dots menu as well. ![A green outline marks the statistics chart icon between the enabled "Active" switch and the three-dot menu.]() The statistics window will open, with the Flow's name and triggers at the top, the **Analyze nodes** and **Edit nodes** buttons on the right, and these tabs: **Executed**, **Helpfulness**, **Conversations** and, for support Flows, **Handoff**: ![The statistics window of a support Flow: the Flow's name and Triggers line at the top, the Analyze nodes and Edit nodes buttons, the tabs Executed, Helpfulness, Conversations and Handoff, the date range set to Last 30 days and the Executed chart below]() Altogether, Flows have **four** metrics: **Executed**, **Engagement**, **Helpfulness** and **Handoff**. We will explain all of them further in this article. ### Executed The **Executed** metric shows you how many times the flow has been executed. That means - how many times the visitors have seen your flow. In the statistics window, the **Executed** tab shows a chart for the **Last 30 days** by default. Use the date range above the chart to pick **Today**, **This month**, **Previous month**, **Last 3 months**, **Last 6 months** or your own dates, up to a year back. ![The "Executed" tab shows a daily execution chart, a date selector, and 83 executions under "Last 30 days".]() ![The Executed tab of the statistics window with the date range list open, showing Today, This month, Previous month, Last 30 days, Last 3 months and Last 6 months, and the calendar for custom dates]() This information shows you how popular the flow is on your website. You can compare it with your website's unique page views and see what percentage of people see the Tidio flow installed on your website. ### Engagement The **Engagement** metric shows the percentage of visitors who interacted with the Flow (for example, clicked a button or answered a question) in the last 30 days. Hover over the value in the list to see the number of visitors behind it - and, after you've edited the Flow, how it compares with the period before your change (**vs before change**). Flows that don't ask the visitor to do anything show an icon instead of a percentage, with the tooltip **This Flow does not require visitor’s action.** ### Helpfulness The **Helpfulness** metric gives your visitors a chance to leave their feedback on specific messages from the flow using a simple thumbs-up or down. ![The "Helpfulness" tab lists feedback results by message, with a summary of 75% helpful and 25% not helpful.]() To ask for this feedback, open a message in the Flow editor and switch on **Ask a visitor for feedback** (**Learn if this message was helpful**). The **Helpfulness** tab of the statistics window then lists each such **Message** with the number of times the question was shown (**Helpfulness showed**), **Clicked**, **Helpful** and **Not Helpful**. This can help you identify the underperforming flow replies that you can use to improve the content in flow replies for specific intents, topics, or questions. It could simply be improving the reply copy, adding images and graphics for more detailed guidance, or linking to a dedicated page on that topic. You can learn more by heading to our article about the Helpfulness metric. ### Conversations The **Conversations** section shows you a list of all the conversations that started during the flow's interaction with the visitors. You'll see all the conversations that required visitors' actions, such as leaving an email address, choosing the answer from the decisions, etc. ![The "Conversations" tab lists a visitor's email address and conversation date, with a "Go to conversation" link on the right.]() By clicking on the **Go to conversation** button, you'll be transferred to the specific chat in the conversation section in your Tidio panel. ### Handoff The **Handoff** metric shows how often visitors left the Flow by typing a message instead of using its buttons or quick replies. It's available for support Flows (saved with the **I want to solve problems** goal), in the **Handoff** tab of the statistics window and in the Flow editor's **Analyze** mode. Learn more in [The Handoff Metric](). ## Further reading - [Flow Performance Analytics]() - [The Handoff Metric]() - [The Analytics section]()